Friday, May 15, 2009

Agyness Deyn's Trés Uniqlo

Agyness Deyn has been tapped by Japanese retailer Uniqlo as the face of its summer sports campaign. The ads, which were shot in New York by Dan Jackson, go live in Japan today and here in the US and UK June 1.

“Agyness reflects a fresh, youthful and vibrant side of life, which was perfect for the campaign,” said Amy Howarth, head of PR and marketing at Uniqlo in the UK.

Also in the campaign is model Gabriel Aubry, better known as Mr. Halle Berry.

Look for the ads in mags and rags in the UK and US, and throughout London's Tube.